{"id":464,"date":"2020-08-03T16:50:41","date_gmt":"2020-08-03T16:50:41","guid":{"rendered":"https:\/\/www.vistaprint.co.nz\/hub\/?p=464"},"modified":"2023-01-18T06:00:53","modified_gmt":"2023-01-18T06:00:53","slug":"love-loathe-business-cards","status":"publish","type":"post","link":"https:\/\/www.vistaprint.co.nz\/hub\/love-loathe-business-cards","title":{"rendered":"What customers love \u2013 and loathe \u2013 in a business card"},"content":{"rendered":"\n

In an increasingly digital age, some might wonder whether business cards were getting a little old school. At the same time, online tools now offer infinite options for designing cards that can virtually sing and dance. But what impact does your business card really have on your success and how do you know if yours is doing the trick? <\/p>\n\n\n\n

We asked 2,000 people for their honest views on business cards and making a first impression \u2013 the good, the bad and the ugly. Plus, we teamed up with small business owners from our Vista Collective to take a closer look at some unique takes on business card design and usage.<\/p>\n\n\n\n

Do business cards still have an impact?<\/h2>\n\n\n\n

According to our survey, yes, they do. 63% of the people we asked said that having a quality business card helps make a good impression on them. Additionally, 60% would be more likely to use a business that has a unique or memorable card.<\/p>\n\n\n\n

So, what makes a quality business card and how do you get noticed in a way that\u2019s positive for your business?<\/p>\n\n\n\n

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 \u201cWhen people ask me about my business in person, I have a business card handy so they can have my full details straight away, rather than relying on social media to find me.\u201d<\/em><\/p>Ashlee, Founder of Ashlee Studio<\/cite><\/blockquote>\n\n\n\n

The art of standing out<\/h2>\n\n\n\n

It\u2019s all well and good to stand out from the crowd, but you want to be sure it\u2019s for the right reasons and in a way that elevates \u2013 rather than undermines \u2013 your brand. Here are some valuable insights from our survey and small business customers, on ways to make your business card stand out (or fall down!).<\/p>\n\n\n\n

Here are some original approaches that worked well for their owners:<\/p>\n\n\n\n